Understanding Bounce Rate And How To Keep It Down

Written by Bec on January 16, 2015 – 1:30 AM -

The bounce rate. You see this stat in Google Analytics, but what exactly does it mean? Well, it’s quite simple actually. It’s the percentage of people that come to your site and then navigate away from it after viewing only one page.

Every single time a visitor does this it increases your bounce rate, in turn affecting your search engine rankings a little bit. High bounce rates are bad, but you must understand that every industry has its own average benchmark for bounce rates, so sometimes comparing to other companies is not always the best thing.

Keeping your bounce rate down is all about testing and implementation. It’s definitely a trial and error process, but you shouldn’t let that discourage you. In fact, let that motivate you into pursuing ever greater heights with your website. It’s a New Year, so set yourself a goal and try to reach that goal by implementing a few of the tips outlined in an excellent article by Brenda Barron that I found over on the WooThemes website.

Brenda goes over some things I hadn’t even considered as being something that could affect how long a visitor stays on my sites. I’ve listed a few of the topics discussed in her Understanding Bounce Rate article.

Grab Those Accidental Visitors
Clean Up Those 404 Pages
Speed Up Your Site
Ensure That Content is Relevant

So check it out, and get to work on keeping those potential buyers on your sites just a little bit longer, or at least long enough to hit a link to go buy something!


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Posted in Articles & Tutorials, Blog Program Tools, Blog Services, Blog Traffic, Google News | No Comments »

Black Friday Domain Deal from Godaddy

Written by Bec on November 26, 2010 – 4:46 PM -

Here’s a new checkout code for one new domain purchase for $5.

Get a new .com domain TODAY at Godaddy: ggn5com

Tip: combine this deal with the Black Friday Certified Hosting deal and you’ll be all set to start or expand your adult site empire for only $15 TOTAL for a full year!


Posted in Adult Hosting & Domain Registrars, Google News, Promotions | No Comments »

Pitfalls to Avoid When Buying High PR Domains

Written by Bec on March 5, 2010 – 10:45 AM -

From Mainstream Webmasters comes this article by Karen Kirby

You may have seen on eBay and other auctions high pagerank (PR) domains for sale. You may have even considered purchasing one of these domains. How do you ascertain the value of such a domain?

First of all, you must verify the PR by using a free tool such as http://www.seologs.com/pr-check/pagerank.html. You just enter the domain name that you are thinking of purchasing. This site will tell you whether or not the domain actually has the PR that the seller claims.

Then, even if the site has a high PR, it still may NOT be indexed by Google, and if a site is not indexed, that’s sort of like a word not being in the dictionary. Google may think it’s a great word based on the PR, but if they don’t index it, it won’t be found in Google’s “dictionary.”

It may seem inconceivable that Google will give PR to a site they don’t index, but I’ve seen it happen many times. Google explains it’s because the algorithms that index sites are constantly updating, but the algorithms that calculate PR update less frequently, and sometimes the two processes are not in synch.

Be that as it may, I’ve seen high PR domains for sale that are NOT indexed in Google. What you can do to find out whether the domain is indexed in Google is to type site:www.nameofthedomain.com into the search bar. If Google comes back with a page that says, “Your search – site:www.nameofthedomain.com – did not match any documents” — well, the site is not indexed in Google.

You can try the same thing in Yahoo and MSN and see if any pages are indexed in those search engines. If the domain is well-indexed in Yahoo and MSN, and getting a lot of traffic, it may not matter if the domain is not indexed by Google.

However, another important factor in purchasing a domain is how many backlinks, or links from other sites, the domain has. You can type link:www.nameofthedomain.com into Google, and it will tell you which sites are linking to the domain. Once again, I’ve seen sites with high PR that only had one or even no backlinks!

If you are considering purchasing a domain with a high PR that is not well indexed or doesn’t have many backlinks, you’ve got to stop and think for a minute. Google has made it well known that it considers relevant backlinks, among many other criteria, in assessing PR. Now if the domain has no or few backlinks, how long do you think it will keep its PR?

So when considering the purchase of a high PR domain, be sure to perform your due diligence. Two other free tools that will help you are http://reladvance.com/metrix/find_metrics_results.php and http://www.linkpopularity.com. Always check out every aspect of the domain — PR, indexing, and backlinks — using several independent tools. None of the tools are 100% accurate at any given moment, and so it’s to your advantage to use them all and compare results.


Posted in Articles & Tutorials, From the Forums, Google News | 1 Comment »

“Skip the Keyword Meta Tag” Says Google

Written by Bec on January 28, 2010 – 1:21 PM -

Many of us are still asking: “Does Google use the Keywords Metatag in deciding site ranking?”

At least for now, the answer is no. Google doesn’t use the “keywords” meta tag in assigning web search ranking. This video explains more, or see the questions and answers posted to Webmaster Central.


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Posted in Blog Traffic, Google News | No Comments »

Google Engineer Discusses Duplicate Content Myth

Written by Bec on September 17, 2009 – 6:43 PM -

Just received this timely notice from the Video Secrets Sales Team:

Greg Grothaus,  Software Engineer in Google’s Search Quality team, has posted a video to discuss the duplicate content myth that many webmasters worry about. (The duplicate content issue is one that comes up often on the webmaster boards, usually in conjunction with the pros and cons of using RSS feeds on multiple websites. The general belief is that sites are penalized by Google for having the same exact post as another website, and penalized for having the same content within the site itself.)

What Google wants is diversity in their search results, so they will omit certain results to get the most unique results. The only penalty in place is for spam sites that do a disservice to the searcher (i.e. a site strictly to manipulate rankings). When Google talks about duplicate content as an issue, they are really referring to sites with multiple URLs to the same page, that just get repeated, such as:

site.com/
site.com/?
site.com/index.html
site.com/Home.aspx

There is no penalty for this, but you do lose your link popularity, your most popular link will show up in search results while the other versions of your URLs will not, and it also makes it less efficient to crawl your site thoroughly.

How to fix the issue –

– Reduce your canonical to the simplest form possible.
– Make a permanent (301) HTTP redirect to your preferred canonical.
Use Google’s webmaster tools to specify your preferred canonical.
– Use the rel=canonical HTML tag, that you put in the HEAD of your site to specify your preferred link.

Taking some of these measures to optimize your links, and get better search results, will help bring in more SE traffic to your sites.

Sincerely,

Video Secrets Sales Team

More Information

Specify your canonical:  Google now supports a format that allows you to publicly specify your preferred version of a URL. If your site has identical or vastly similar content that’s accessible through multiple URLs, this format provides you with more control over the URL returned in search results. It also helps to make sure that properties such as link popularity are consolidated to your preferred version.

Read More about the video at WebProNews


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Posted in Articles & Tutorials, Blog Traffic, Google News | No Comments »
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