Passive Income: Old Pages Never Die
Written by Bec on January 23, 2012 – 6:29 AM -
There’s a writer over on Cozy Frog that has been writing some amazing articles and tutorials for Adult Entertainment Webmasters for I don’t even know how many years, but they’re packed with good info and basic how-to wisdom that any webmaster can reap the benefits from by just giving them a read.
Her name is Titmowse, and below is just an excerpt from a not to long ago article that talks about old pages, and the benefits of just leaving them alone. The article goes hand in hand with some advice I received from one of my first Porn Industry bosses: “Learn from your mistakes and keep moving forward. Don’t waste my time, or yours, going backwards to “fix” stuff”. This of course meant don’t waste time rebuilding a freesite or perhaps a gallery, an AVS site, or a banner design. Just do it right the next time!
In that same vein of thought Titmowse reminds us that it is indeed appropriate to leave old pages where they lie … because inevitably, you’ll see passive revenue arrive on your doorstep in the form of a check in the mail from that sponsor. So just what is passive revenue? Titmowse explains:
Ultimately, most sponsor revenue is passive. When a surfer signs up under your affiliate ID, it’s not like you were physically in their house, closing the sale. Passive sales are the very nature of the affiliate/sponsor model. You create a mini free site and submit it to a top list. You build a gallery of video clips and get it listed on various MGPs. You post a blog entry that lives on via permalinks and a serendipitous use of keywords and subject matter. Weeks (or even months) later that old bit of marketing renders a return. You make sales when you aren’t actively trying. This is passive income. This is the magic promise of the Internet – making money while you sleep.
There’s also passive income to be made from recurring memberships or webmaster signup programs. Out of those ten or twenty signups you got from that awesome TGP listing last year, one or two members continue to pay for their accounts and you reap the benefits because you chose a recurring payout program from that particular sponsor. That barely-coded webmaster referral page you made and linked to at the bottom of some ancient free site is suddenly showing up in search engines and garnering you some green. You don’t question it. You probably have no idea why it’s happening, but it’s happening and you now realize the wisdom behind that adult webmaster saying: Build it and forget it.
By Titmowse | Writer @ CozyFrog
Titmowse has a special lily pad as the head writer for CozyFrog and it’s family of webmaster resources. She also writes text content for several websites and is the owner of her very own MowseBytes Newsletter.
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